Talent.com
Cette offre d'emploi n'est pas disponible dans votre pays.
Head Of Communications

Head Of Communications

Phifer & CompanyParis, FR
Il y a plus de 30 jours
Description de poste

Head of Communication - Fashion House

We are seeking a highly skilled and creative Head of Communication to lead our fashion house's communication and public relations efforts. As the Head of Communication, you will play a pivotal role in enhancing our brand image, driving engagement, and shaping our fashion narrative. This is a dynamic and strategic leadership position, responsible for overseeing all aspects of communication, media relations, and brand positioning to promote our fashion house as a global leader in the industry.

Responsibilities :

  • Communication Strategy : Develop and execute a comprehensive communication strategy aligned with the fashion house's vision, values, and business objectives. Ensure consistency across all communication channels and campaigns.
  • Brand Messaging : Craft compelling and innovative brand messaging that resonates with our target audience, conveying the essence of our fashion brand, and maintaining a consistent brand voice.
  • Media Relations : Build and nurture strong relationships with media outlets, journalists, and influencers to secure positive press coverage and maximize media exposure for the fashion house.
  • Public Relations : Proactively identify and execute opportunities for media coverage, press releases, interviews, and media events to drive positive brand recognition and presence in the fashion industry.
  • Content Creation : Oversee the creation of engaging and visually appealing content for various platforms, including social media, website, blogs, and newsletters, to enhance brand awareness and engagement.
  • Crisis Management : Develop and implement crisis communication protocols, ensuring timely and appropriate responses to any issues that may arise.
  • Collaborations and Partnerships : Identify potential collaborations with other fashion brands, influencers, and industry partners to expand the fashion house's reach and appeal.
  • Social Media Management : Lead the social media team in developing and executing social media strategies to increase followership, engagement, and brand loyalty.
  • Event Management : Plan and execute fashion shows, product launches, and other promotional events to showcase the fashion house's collections and maintain a strong presence in the fashion community.
  • Budget Management : Oversee the communication department's budget, ensuring efficient allocation of resources and cost-effective campaigns.
  • Performance Analysis : Monitor and analyze communication efforts' performance, using data and insights to optimize strategies and achieve measurable results.

Requirements :

  • Bachelor's or Master's degree in Communication, Public Relations, Marketing, Fashion Management, or a related field.
  • Proven experience (15+ years) in communication, public relations, or brand management within the fashion industry.
  • In-depth understanding of the fashion industry's dynamics, trends, and key players.
  • Strong network of media contacts and influencers in the fashion and lifestyle domains.
  • Excellent written and verbal communication skills with a keen eye for detail and an ability to create engaging content.
  • Demonstrated leadership and team management abilities, with a passion for inspiring and motivating teams to deliver outstanding results.
  • Strategic thinker with the ability to analyze data and market trends to drive successful campaigns.
  • Creative mindset with a vision for innovative and impactful communication strategies.
  • Strong organizational and project management skills, capable of handling multiple projects simultaneously.
  • Proficiency in using various communication tools, social media platforms, and analytics software.

    • Join our fashion house as the Head of Communication and be an integral part of shaping our brand's story, leaving a lasting impression on the global fashion landscape. If you possess a passion for fashion, creativity, and a talent for strategic communication, we invite you to apply and help lead our fashion brand to new heights.