Digital Marketing Analyst xfm

Digital Marketing Analyst (x / f / m)

What youll do

We are seeking an experienced Marketing & Patient Insights Analyst to join our MarTech team. The ideal candidate will be skilled in analyzing and optimizing marketing technologies that support search engine optimization (SEO) customer relationship management (CRM) and paid advertising . This role is crucial for driving datadriven decisions and enhancing marketing strategies through insightful analytics and reports.

Your responsibilities include but are not limited to :

• Data Analysis : Develop and manage comprehensive dashboards and reports that track key metrics for CRM paid media and SEO activities. Provide actionable insights that can lead to campaign optimization and improved ROI.
• SEO Analytics : Conduct detailed SEO analysis including keyword research backlink analysis and webpage performance optimization to improve organic search rankings and drive traffic.
• CRM Analytics : Analyze customer data and engagement across various touchpoints to enhance customer segmentation lifecycle marketing and overall CRM strategies.
• Paid Media Analytics : Monitor and evaluate the performance of paid advertising campaigns across multiple platforms (e.g. Google Ads Meta Ads Apple Search Ads TikTok Ads etc) to ensure efficient budget spend.
• CrossFunctional Collaboration : Work closely with SEO CRM Paid Performance GTM Data and IT departments to ensure alignment with the need / strategy
• Training and Support : Provide ongoing training and support to Marketing team members on analytics practices and tools ensuring datadriven decision making is accessible across the team

Who you are

Are you convinced that you have exactly what it takes for the position Then we encourage you to apply. Even if you dont meet every requirement you might be exactly the right future Doctoliber for this or other positions!

You could be our next team mate if you :

Now it would be fantastic if you :

What we offer

The interview process

Job details

At Doctolib we are committed to improving access to healthcare for everyone. This translates into our recruitment process. We evaluate candidates based solely on qualifications and motivation without any form of discrimination.

The more diverse ideas are heard the more our product will truly improve healthcare for all. You are welcome to apply to Doctolib regardless of your gender religion age sexual orientation ethnicity disability.

To ensure equal opportunities we invite you to exclude personal information (e.g. pictures age) from your applications. If you require any accommodation please let us know for support during the hiring process.

Join us in building the healthcare we all dream of!

All information provided is processed by Doctolib for application management. For data processing details click here .

Please contact (at) for inquiries or to exercise your rights.

Required Experience :

Key Skills

Civil,Anti Money Laundering,Intelligence,Hospitality,Administrative Services

Employment Type : Full Time

Experience : years

Vacancy : 1