Since 1964, Alaïa is a Parisian Fashion Maison, with a Couture soul and a timeless sense of beauty.
Azzedine Alaïa, a legendary master of cut, changed the look of fashion in the 80’s with his sculptural silhouettes. Today, the Belgian Creative Director Pieter Mulier, perpetuates his quest of perfection and modernity, sharing the same technical skills and passion for arts. Shape driven creations and iconic knits are sculpted on the body, crafting unique interpretations of the free beauty of women.
We make hearts beat.
We wish to create a welcoming home and bespoke moments to reveal and empower femininity, and nurture a multicultural community of clients, lasting through generations ” Pieter Mulier
As an Assistant Store Manager, you will be responsible for :
- Team Management and Development
- Client and Business Development
- Selling and Floor Management
- Operations
KEY RESPONSIBILITIES
Co-monitor the achievement of sales targets and KPI’s for the boutiqueWork with the Boutique Manager on quarterly action plan to deliver expected growth and reach targetsProvide monthly and ad-hoc reporting (sales, traffic, KPIs, follow up, missed sales, stock issues, CS, discount…) and propose corrective actions.Support the effective running of the boutiqueTeam management and people developmentSupport the Boutique Manager in the management of the team to optimize personal and boutique performance and profitabilityCommunicate and motivate the team around the strategy and vision of the Maison and their collective and individual contributionsSupport the Boutique Manager in conducting team meetings, ensuring that staff is aware of the targets and clients experience best practicesSupport the Boutique Manager with the annual performance management process to provide feedbackDelegate operations activities and establish clear responsibilities within the teamAssist the Boutique Manager to provide trainings to the team and support the coaching to drive successCreate a business-oriented approach and positive mindset in the boutique through team building and supportive environmentChampion clienteling behaviors and ways of working among the team to drive a client centric business : proactive outreach with existing clients and prospects, head to toe styling, working by appointmentElevate client experience in store and out of store ensuring brand guidelines are metDefine with HQ & Boutique Manager the objectives in terms of client retention, recruitment and reactivation to achieve sales targetLeverage all clienteling tools to achieve the results : clienteling app, client development plans, local experiences.Report on ROI following clienteling and CRM actions implemented in store, providing insight to unlock specific opportunities by store and client segmentWork with retail network on strategy and execution of customer plans to reach top client growth objectivesResearch and negotiate local opportunities to partner with personal shoppers / stylists, and other targeted and qualitative groups to acquire luxury audienceBoutique operations and administrationResponsible for all group, Maison and boutique policies, procedures and guidelines to be applied in-storeMonitor visual merchandising and displays to maintain brand image and boutique presentationEnsure compliance with sales, financial and security procedures as outlined by the MaisonSupervise the boutique back office and administrationMonitor the quality of the client database per sales associate and that daily traffic is counted correctly dailyEnsure the boutique is properly maintained (light, furniture etc) and take corrective actions in accordance with the Brand standards & guidelines.J-18808-Ljbffr