Strategic Project Manager - BtoC Services

About Alma

At Alma, we believe sustainable commerce depends on fair, well-balanced trade. Because finance plays a pivotal role in business, our mission is to put it back in its rightful place - serving merchants and consumers.

Our installment and deferred payment solutions help merchants boost sales by 20% or more, increase customer loyalty, and deliver a seamless shopping experience - without encouraging bad debt.

As the buy now pay later leader in France and active in 10 European countries, we've empowered over +25,000 merchants and 10 million consumers.

With 380+ Almakers and €100M+ ARR, Alma is scaling rapidly across Europe as a member of the Next40, and we're just getting started!

About the team

Alma is strengthening its consumer strategy to create more value for end customers and drive satisfaction, loyalty, and repeat purchases. You will join the Product Marketing team, led by Julie, and work closely with Product, Data, Brand, Design, and Operations to turn market opportunities into impactful launches.

This position is a permanent contract (CDI) based in Paris.

About the job

Spot and size the right opportunities

• Build a deep understanding of market trends, customer needs, and competitor moves to identify whitespace opportunities and formulate clear strategic recommendations on where Alma should play and why.

Design compelling offers

• Shape the service packaging and contribute to pricing strategy, balancing customer appeal, market competitiveness, and business impact - across potential areas such as insurance, cashback, and other consumer-facing offers.

Define the value proposition

• Craft clear, differentiated positioning and messaging for new B2C services that resonate with consumers and set Alma apart in the market.

Lead go-to-market execution

• Design and drive cross-functional launch plans from initial concept to rollout and performance tracking, ensuring new services land successfully in the market.

You will work with

Notion, Google Workspace, Slack, Brevo, Looker, Dust

About you

To succeed in this job

• 6 to 8 years of experience, including at least 2 to 3 years exploring, sizing, and launching B2C monetized services
• Strong ability to assess market opportunities and translate insights into clear, actionable strategic recommendations
• Excellent communication skills with a structured, analytical mindset - you're both a critical thinker and a hands-on executor
• Fluency in both French and English

And it will be nice if you also

• Have experience in Fintech and/or management consulting
• Have a proven track record working in cross-functional environments at pace
• Are comfortable navigating pricing and commercial strategy topics

Don't meet every single requirement? At Alma, we believe great hires come from diverse paths. If this role excites you, we encourage you to apply. We value potential, curiosity and the ability to grow as much as experience.

What's in it for you

If you join, you will be able to grow and impact on:

• Strategic ownership from day one - you'll lead new service development end-to-end, from market sizing to launch, with real visibility at the executive level.
• A greenfield space - consumer services is a growing priority at Alma, which means you'll help shape the strategy, not inherit it.
• Cross-functional impact - you'll work across Product, Data, Brand, Design, and Operations, making this one of the most collaborative and high-visibility roles in the company.

Compensation & benefits

• Competitive salary based on 12 months
• Profit-sharing and employee savings plan
• Health insurance: 100% covered by Alma including family package
• Disability insurance: 100% covered by Alma
• Sport: partnerships with Gymlib and Classpass, or €30/month reimbursement for your sports activities
• Maternity/paternity leave: salary maintained at 100% during leave with no seniority requirement. Return to work at 4/5 schedule paid at 100% for 8 weeks.
• Sustainable Mobility Package (FMD): €544.80/year (excluding full-remote contracts)
• Meal vouchers: €10/day, 50% covered by Alma
• Mental health: free access to MindDay platform
• Paid time off: 25 days/year (+ additional paid leave granted for employees on executive contracts)
• Access to our Learning & Development Platform
• 2 weeks of full remote possible per year in summer

Interview Process

• Video call with a Talent Acquisition team member to understand your path, motivation & present you the role.
• Video call with your future manager to deep dive the role, the team, your profile and answer all your questions.
• Case study presentation with 2 - 3 team members (ideally onsite) to assess your practical knowledge.
• A coffee chat with the Product Marketing team to further assess your skills and team fit.

Diversity & Inclusion

At Alma, we believe that diversity fuels innovation and makes our community stronger. We are committed to building a workplace where every person feels seen, respected, and empowered to do their best work whatever their gender, background, ethnicity, age, sexual orientation, religion, disability or lived experience. As an equal opportunity employer, we welcome applicants from all walks of life, and all employment decisions are made based on qualifications, merit, and business needs.