Trade Marketing Manager - France

Department: GTM EU Growth | Retail & Trade Marketing

Location: Paris, office-first

Employment type: Full-time, office-first

Team description

France is SumUp's most important retail market, and this role is at the centre of making it perform. Based in Paris, you'll be close to the retailers, the field team, and the commercial decisions that matter most. You'll own the full trade marketing picture for France: setting the strategy, shaping the plans with key retail partners, and leading a field team to execute them across more than 1,400 stores. This role is for someone who spots the gap, builds the plan, and gets it done, whether that means negotiating a display brief with a major retailer or redesigning how the field team tracks in-store performance.

What you'll do

• Develop and execute trade marketing strategies for the French market, focused on driving sell-out, new account acquisition, and net revenue growth
• Lead and coordinate the external field execution team (Field Operations Manager, Project Manager, and Merchandisers) to deliver outstanding in-store results
• Monitor and improve in-store execution through our Perfect Store framework, identifying gaps and driving action plans across key retail partners
• Experience leading and earning the trust of senior external stakeholders, treating them with the same rigour and care as internal team members
• Collaborate with Business Development Managers to define tactical and annual plans for key accounts, and align commercial and marketing priorities
• Partner with the Marketing Development team to build bespoke campaigns and initiatives tailored to the French retail landscape

You'll be great for this role if...

• Solid experience in trade marketing or retail marketing within the French market, ideally with a background in FMCG or consumer electronics
• Proven ability to manage multiple projects simultaneously, keeping delivery on track across agencies, field teams, and internal stakeholders
• Strong written and verbal communication skills in both French and English, with the ability to produce clear, structured briefs and present confidently to retail partners
• Confidence leading and developing people, whether they sit inside the organisation or outside it
• Comfortable moving between strategic planning and hands-on execution without losing momentum
• A track record of taking ownership, following through on commitments, and building trusted relationships quickly across teams

Why you should join SumUp

🌎 Opportunity to work with a truly global, multicultural team from our Paris location. This involves an office-first setup

🌈 Commitment to Diversity and Inclusion: be part of a workplace that values and promotes diversity, fostering an inclusive environment where everyone's perspectives are respected and embraced

🚀 Enrolment onto our Virtual Stock Option programme: you will own a stake in SumUp's future success

📚 A dedicated annual L&D budget of EUR2000 for your individual development, which can be used to attend conferences and/or advance your career through further education

💼 Financial security: corporate pension contributions that support your long-term future

🏥 Healthcare support: we cover 50% of the monthly cost of your health insurance for your Mutuelle and Prevoyance

🚌 Extra allowances: we offer restaurant tickets (Swile) and cover transportation costs

🏖 Generous time off: enjoy 25 days of paid leave, plus bank holidays and special leaves

🎉 Regular breakfasts, team events, office parties & sports activities

🌴 Break4me: 1-month sabbatical after 3 years of service

🔗 Referral Bonus: earn additional rewards by referring talented individuals to join the SumUp team

About SumUp

Be empowered to do more that matters.

At SumUp, we're on a mission to empower small businesses across the globe by providing simple and affordable tools that allow them to thrive. Today, over 4 million businesses in 37 markets rely on SumUp as their financial partner to manage payments, finance and customer relationships.

Our commitment to small businesses is reflected in our diverse team of over 3,000 SumUppers from over 90 nationalities, united by global collaboration and an innovative mindset. Our core values lay the foundation for who we are and what we stand for, shaping our work culture and driving our success. We foster inclusivity and a continuous learning culture, providing a safe space for personal and professional growth. Our differences make us unique and strong as we strive to create an environment where everyone belongs and feels supported, no matter how they identify.

SumUp is proud to be an Equal Employment Opportunity employer, actively seeking and embracing diversity in our workforce. We don't make hiring or employment decisions based on race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age or any other basis protected by applicable laws or prohibited by company policy. Our commitment extends beyond recruitment to creating a safe and respectful workplace where harassment of any form is strictly prohibited. Discover more about our culture and opportunities on our careers website, and follow our journey on LinkedIn, Instagram, and TikTok.

Job Application Tip

We recognise that candidates feel they need to meet 100% of the job criteria in order to apply for a job. Please note that this is only a guide. If you don’t tick every box, it’s ok too because it means you have room to learn and develop your career at SumUp.