Responsable Marketing

ORGANIZATIONAL PLACEMENT

The ideal candidate should have at least 8 years of working experience in relevant marketing B2B areas.

ACTIVITIES

The Employee will ensure that key corporate and product messages are communicated effectively to target audiences inside and outside the company. Develops, plans, and executes outbound marketing activities for the company, including public relations, tradeshows, events, online & offline communication, social media, lead generation, product launches, branding in accordance with the given budget and Group’s corporate image. The employee continuously and actively updates the Subsidiary’s Direction of the ongoing activities and suggests new strategies relating his / her activities.

Main responsibilities include :

• Define a marketing plan taking into account local sales strategies yet complying with central marketing guidelines & tools and actively proposing successful marketing strategies.
• Development of yearly marketing budget of marketing department and monthly report under the supervision of the Subsidiary Director
• Organize, supervise and carry out complex internal customers events, external trade shows, sales training and conferences managing all activities related to these events respecting timings and deadlines, ie :

o Liaise with Sales team to schedule events throughout the year

o prepare event agenda,

o registration forms for customer events,

o trade show space booking,

o ordering event materials / literature,

o plan / arrange catering,

o Hotel rooms, transfers, other services booking and update

o event’s communications (social media, invites newsletters, press releases, etc.)

o vendors selection and supervision

o contractor selection and supervision

o Develop media packs & giveaways

REQUIREMENTS